The Collection

Cloud Seven is home to Frédéric de Goldschmidt’s contemporary art collection creating an ongoing relationship between art and space.

Themes and Approach

Frédéric de Goldschmidt does not follow a fixed strategy when collecting art. His choices are guided by instinct and by the immediate impact a work has on him. He is drawn to artists who use everyday or unexpected materials and who explore ideas through process, transformation, and chance. For him, a work must first stand out through its visual and material presence—art should be experienced before it is fully explained.

His first acquisition, Benjamin Sabatier’s Inrockuptibles n°01 – Série Bacs (2007), made from crumpled magazine pages placed in ice cube trays, set the tone for the collection. It sparked a lasting interest in works that use simple or raw materials and that embrace change, experimentation, and reinvention. From there, the collection grew to include artists connected to movements such as Arte Povera and the Zero Group, where ordinary materials are often transformed into new forms.

Across the collection, some artists explore abstraction and monochrome to investigate space, movement, and form. Others focus on time, change, and impermanence. Many works are created through systems of repetition, chance, or delegated processes, allowing the work to develop through method as much as intention.

Frédéric also believes that collecting should be guided by personal conviction rather than by trends. In a time when collectors are increasingly connected and influenced by the same conversations, he values independence and curiosity. His aim is to keep art a space for discovery, encouraging visitors and residents of Cloud Seven to form their own relationships with the works they encounter.

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Frédéric de Goldschmidt

FdG is a French art collector based in Brussels, where he has founded Cloud Seven, a coworking and exhibition space. Following studies in business, communication, and anthropology, he produced interactive media, TV programs, and films, such as Mobile Homes (Director’s Fortnight, Cannes, 2018).

He has been collecting contemporary art since 2008, supporting emerging artists, engaging with curators, and sharing his collection with the public. He has co-curated exhibitions such as Not Really Really (2015), White Covers (2017), and Inaspettatamente (2021). He sits on the acquisition committee of Fondation KANAL, Brussels.

2022 (©Hugard and Vanoverschelde)(1)

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